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  • 13 Oct 2022

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  • 13 Oct 2022


Ambuja Cement Business Model: To Be The Most Sustainable and Competitive Company


Ambuja Cements Limited was formerly known as Gujarat Ambuja Cement Limited. It marks its importance in being a major Indian cement producing company in India. The company acquired a stake in ACC Limited and is one of the largest cement companies in India.

MISSION

To create value for all


  • Delighted Customers

  • Inspired Employees

  • Enlightened Partners

  • Energized Society

  • Loyal Shareholders

  • Healthy Environment

VISION

To be the most sustainable and competitive company in our industry.

Founder - Narotam Sekhsaria, Suresh Kumar Narotia

Narotam Sekhsaria began his career with his family business, which was the business of trading cotton. He put on his efforts in the foundation of Ambuja Cements which was the most efficient, profitable, and greenest cement company. It developed its captive sea ports and used sea transportation to ship cement across the country and abroad as well. The company acquired a stake in ACC Limited and is one of the largest cement companies in India.

Mr. Suresh Narotia was born on 8 September 1936 in a century-old business family in Kolkata. He completed his graduation in Commerce and in the 1950s started his career attending the family business along with his younger brother, Vinod Neotia.

He placed his efforts and in 1983 started the company, and took over ACC Limited (then known as Associated Cement Companies). He added the company to the Ambuja Neotia Group and reportedly led the Group to make it one of the market leaders in the Indian cement industry.

Business Model

Its business model is associated with all Cement and Cement related products. It operates with the (B2B) Business-to-business model. It includes a variety of products associated with different features. These products are the strongest binding materials that provide support for housing, highway infrastructure, medical centers, hospitals, buildings, and roadways.

The company is renowned in the market. The company was formerly known as Gujarat Ambuja Cement Limited, and in 2006, it was changed to Ambuja Cements Limited, which is a major Indian cement-producing company. It has been used in the making and construction of many houses. It was founded in the year 1983 with the efforts of Narotam Sekhsaria and Suresh Kumar Narotia in Gujrat. It was the first Indian company to transport materials in bulk through waterways.

The company started cement production in the year 1986, and it used to make around 7 lakh tons of cement. It is not only making the buildings strong but also helping the people to get employed with it. India has 5 manufacturing plants of Ambuja cement and 8 cement grinding units, where many people contribute themselves to its progress. By thinking about environmental pollution, the company acquired zero harm in 2008 and was conferred with many awards for this initiative. It has also extended its hands out of the nation and exports to many places of the world.

PRODUCTS

Ambuja Cement

It is an established brand in India and marks its importance in being known for its high strength, high-performance Ordinary Portland Cement (OPC), and Pozzolana Portland Cement (PPC).

Ambuja Kawach

It is developed with special performance-enhancing components. It is associated with superior water repellent which enables Ambuja Kawach to protect the walls like a shield against water seepage. It can be used for all applications, and also protects the house from harsh weather.

Ambuja Plus

Ambuja Plus is a special quality PPC cement that is associated with advanced SPE technology. It extracts 100% of silicate gel from cement and provides its assistance in making the concrete stronger, denser and leakproof.

Ambuja Cool Walls

Ambuja Cool Walls mark their importance in keeping the homes 5˚C cooler. It is associated with the innovative heat-barrier technology, and also with the cool walls concrete blocks, and blockol joining mortar which keeps the homes cooler.

Ambuja Compocem

The company became the first company to launch the Portland Composite Cement (PCC) in India. Its formula marks its importance in containing a combination of fly ash and slag of waste products.

Ambuja Buildcem

The company used fly ash and produced high-strength Portland Pozzolana Cement (PPC). The company branded it as Ambuja Buildcem which marks its importance in building a firm infrastructure.

Ambuja Powercem

The company branded ordinary portland cement which was the common type of cement.

Ambuja Railcem

It is a high Blaine Portland cement which was useful for making concrete railway sleepers, and pre-stressed concrete elements as well.

Revenue Model

Ambuja Cement, revenue model

Revenue helps in keeping the business alive. Beyond being a lifeline, revenue can give key insights into the business. When the company wants to increase the business profits, then it needs to increase its revenue by satisfying the needs of the business. By keeping an eye on the revenue and focusing on increasing it, the company can also increase its profits and influence the market.

In the year 2015, the company earned Rs. 93.68 Billion, and Rs. 91.17 Billion in 2016, whereas it earned Rs. 102.5 Billion in 2017, and Rs. 109.77 Billion in 2018. It earned Rs. 113.53 Billion in 2019 and Rs. 111.75 Billion in 2020.

Shareholding Pattern

Ambuja Cement, shareholding pattern

Shareholding patterns play a crucial role in trading as it gives the traders an insight into the financial status of the company. It refers to and represents the share ownership pattern of companies. The promoters contribute 63.21% whereas 15.09% is contributed by DII. FII contributes around 14.69% and 7.01% is contributed by others.

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